Video Spotlight
Generation Up - Ashima Shiraishi & Kai Lightner
Generation Up - Ashima Shiraishi & Kai Lightner

Media Kits & Advertising

Thank you for your interest in advertising with Rock and Ice. To obtain a copy of our media kit about print and digital advertising, please complete the following fields. An email will immediately be sent to you.

Contact the Advertising Department

Ben Yardley,
Advertising Sales Manager
(970) 704-1442 x 119

Paula Stepp,
Associate Publisher
(970) 704-1442 x 116

Digital/Web Advertising
Shannon Standefer,
Digital Sales Director
970-704-1442 x 120

Advertising and Marketing
Rock and Ice and ASCENT
2567 Dolores Way
Carbondale Colorado, 81623
fax (970) 963-4965

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Climb Safe


TNB: The Only Blasphemy
John Bachar laces up his boots and cinches the sling on his chalk bag. “Ready?” Only then do I realize he means to climb all two thousand feet solo, without a rope. To save face, I agree, thinking: Well, if he suggests something too crazy, I’ll just draw the line. I was the first to start soloing out at Josh anyhow.
Border Country
The ring of a hammer hitting a drill bit bounced down Gunsight Gully in Yosemite. Mad Dog's mullet flapped in the breeze as he swore about having to sink another bristler. Balanced at a small stance with the help of two hooks, Mad Dog (née Dana Drummond) wailed on the drill.
Spotlight: The Double Life of Chris Webb Parsons
Chris Webb Parsons, 29, has a sense of humor to go with his bold and scrappy nature. In his hometown of Canberra, Australia, he held the highest school suspension rate for offenses ranging from dropping his pants to squirting the principal with a fire extinguisher. His sophomore year, Chris was expelled for setting off two chlorine bombs at Canberra High.
A Sport for All Ages
At this the most lovely old man got up at the furthest and humblest end of the hall, as he had got up on all similar occasions for the past half-century.
Evolv Shaman Shoe Review
The new Shaman was designed by Chris Sharma, right down to the blue and orange colors, which were inspired by a basketball that his dog, Chaxi, loves to wrestle.

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