• TNB: Climbing's Big Mistake
  • TNB: Trad Dads and Dad Bods
  • TNB: Do the Right Thing
  • TNB: Big Wall Soloing Sustenance – Cookies vs. Bugs
  • TNB: When Your Rope Falls Off—and 5 Ways to Prevent the Nightmare
  • TNB: Before I Die - What Would Climbers Think?
  • TNB: Raphael Slawinski - Firsthand Account of Everest Earthquake
  • TNB: Point Break - Sharma, Andrada on the Big Screen
  • TNB: Muscle Shoals - Rock and Soul
  • TNB: Naked Soloist is Saner Than Me
  • TNB: The Hard Climb to Heaven
  • TNB: Summer Camp
  • TNB: Suicide in Our Sights
  • TNB: Ethan Pringle's 10 Tips for Sending Your Project
  • TNB: Hawaii Rocks - Totally Aloha
  • TNB: PointGate - Why Comp Climbing Is Not The Future
  • TNB: My First Epic
  • TNB: Eight Ways to Avoid Braking Bad - The Art of the Soft Catch
  • TNB: #Dawnwall and The Creation of Alex Honnlove
  • TNB: Vision Quest - Benji Fink and Mexico’s Steepest Big Wall
  • TNB: The New Dawn (Wall) of Climbing
  • TNB: The Top 5 Weekend Whippers of 2014 (Plus the Comments)
  • TNB: 10 Tips for Jolene Kay, Professional Climber (and Hot Actress)
  • TNB: The Story Behind the Craziest of Rescues
  • TNB: The Risk of Climbing
  • TNB: How to Get Stronger by Doing Nothing for 5 Minutes a Day
  • TNB: Eight Ways to Improve Your Footwork
  • TNB: In Praise of the Weekend Warrior
  • TNB: Joe Kinder Visits the World's Hardest Cave
  • TNB: Celebrating Insomnia in Chamonix
  • TNB: Run, Rabbit - Hermann Gollner, 71, Cranks Pump-O-Rama (5.13a)
  • TNB: Five Best Photos of 2014
  • TNB: Clip Like A Pro - 5 Tips from Sasha DiGiulian and Sean McColl
  • TNB: Five Things Every Gym Climber Must Know About Climbing Outside
  • TNB: Still Jeff Lowe
  • TNB: Moving Over Stone With Doug Robinson
  • TNB: Wheels Up—The Top 5 Climbing Rigs
  • TNB: Is K2 The New Everest?
  • TNB: Things—Besides Us, That Is—That Fall
  • TNB: When Homemade Gear Works, Sorta
  • TNB: The Outsiders
  • TNB: R.I.P. Homero Gutierrez Villarreal - The Padrino of El Potrero
  • TNB: A Short Talk with Sierra Blair-Coyle
  • TNB: Ian Dory, Ninja, or The Craziest Thing I Ever Seen
  • TNB: The Best Crag Dogs of All Time
  • TNB: 5 Ways to Make People Love Your Routes
  • TNB: Hudon and Jones, and Don't Forget It!
  • TNB: Climbing's Tribal Rites
  • TNB: Sasha DiGiulian and Alex Johnson On How to Be a Modern Pro
  • TNB: Is Dean Potter A Bad Father?
  • TNB: Silly Places We’ve Slept - Tales of Unplanned Bivies
  • TNB: Forgotten Hero - Frank Sacherer 1940-1978
  • TNB: The World-Class Weekend Warrior – Martin Keller Climbs V15
  • TNB: Everest Sherpas No Longer Willing to “Grin and Bear It”
  • TNB: Hardheaded Helmet Lesson Learned
  • TNB: Six Most Awesome Jobs for Climbers
  • TNB: The Coolest Climbing Deal Breaker
  • TNB: Sharma and Glowacz Send World’s Steepest Rock Climb
  • TNB: An Encounter with a Legend - Patrick Edlinger, Plus A Whipper Vid
  • TNB: Six Things Every Climber Should Do Before They Die
  • TNB: Falling from the Top
  • TNB: Weekend Whipper
  • TNB: Band of Crushers
  • TNB: Charlie Porter, We Hardly Knew You
  • TNB: Climbing's Greatest Route Names
  • TNB: Hot Women Die and Have Sex on Everest
  • TNB: The Great Tragedy at Carderock
  • TNB: Thoughts On Death, and Last Words
  • TNB: Climbing's Next Big Story
  • TNB: Next Level? Honnold Pushes the Game on El Sendero Luminoso
  • TNB: Jeff Lowe Invented the Sport
  • TNB: The Most Popular Weekend Whippers of the Year
  • TNB: If Ondra Isn't The Best Climber In The World, Who Is?
  • TNB: Storm Years or Typhoon? The Biggest Issue in Climbing
  • TNB: Jim Bridwell Speaks
  • TNB: Honnold's Biggest Solo
  • TNB: Death on Forbidden Peak - Was the NPS Complicit?
  • TNB: Ice Climbing Goes to Sochi Olympics
  • TNB: When Gear Attacks
  • TNB: 8a.nu: The Best Climber in the World is the One with the Most Points
  • TNB: Shutdown: Illegal Climbers in Yosemite—Ninjas or Criminals?
  • TNB: Who is the Best Climber in the World?
  • TNB: The New Courage in a Rucksack
  • TNB: Unsolved Mystery - The Ten Sleep Shooting
  • TNB: The Pad Problem - Honnold, Kehl on Headpoints and Highballs
  • TNB: Travels with Delaney Miller - National Champ Turns to Rock
  • TNB: Jail Food and Booty
  • TNB: Love on the Road
  • TNB: Is Pakistan Safe for Climbers?
  • TNB: Flash Floods, Climbers and How to Get Out of the Way
  • TNB: Climbing's Next Level
  • TNB: Best in Show - Brand New Gear from the Outdoor Retailer Show
  • TNB: Adam Ondra Ties the Knot
  • TNB: Under Pressure - Trotter and Honnold On How Bets Can Help You Send
  • TNB: The Tragedy of Tito Traversa
  • TNB: DR's Crazy Brain Puzzle. Get It Correct or Else.
  • TNB: What Happened To Climbing Films?
  • TNB: Cry of the Colorado Fussy Snivel
  • TNB: Mystery Solved!
  • TNB: The Mystery of Moses Tower - Help Answer a 25-Year-Old Question
  • TNB: No Such Luck
  • TNB: Erasing Midnight Lightning
  • TNB: Mayhem - Crawling, Balling & Brawling on the Evere$t Soap Opera
  • TNB: Watching the Boston Marathon
  • TNB: Chasing the Devil's Snort
  • TNB: Born-Again Gumby
  • TNB: Super Unknown - Austin Dark Horse Establishes 5.14d in Random Texas Cave
  • TNB: Fearless?
  • TNB: The Big Freaking Deal, Ain't Bouldering
  • TNB: Honnold's Achilles' Heel
  • TNB: He's Either Crazy or a Poet
  • TNB: The Fish Cheat and the Prince of Climbing
  • TNB: A Letter from Santa... I mean Sharma
  • TNB: Traveler's Advisory - El Potrero Chico, Mexico
  • TNB: A Year Ago - Athol
  • TNB: Gun Control
  • TNB: What's the Problem?
  • TNB: Derek Hersey's Magic Carpet
  • TNB: The Apprentices
  • TNB: The Jungle
  • TNB: Klem Loskot is Back Climbing V15 and 5.15
  • TNB: Eliminated
  • TNB: The Hurt Locker
  • TNB: The Perils of Sport Climbing
  • TNB: Baddest Climb of the Year
  • TNB: Crossfit Misfit
  • TNB: Eating People and the Real Seventh Summit
  • TNB: Bring It On, Bitch!
  • TNB: What Would Warren Harding Do?
  • TNB: The Curse Of The Bandit
  • TNB: Reality Pro
  • TNB: Chris Sharma and The Art of Jeep Maintenance
  • TNB: American Dirtbag
  • TNB: How Not To Climb 5.12
  • TNB: Project FAIL
  • TNB: The Backwards Future of Climbing
  • TNB: The Death of Progress
  • TNB: The Da Vinci CO
  • TNB: The Philosopher King
  • TNB: Spam Alert
  • TNB: Bad Genes - The Different Types of Gumbies
  • TNB: Mouth Wide Shut
  • TNB: Outside Reality
  • TNB: The Day I Saved Jésus
  • TNB: My Pad, Your Problem
  • TNB: House Rules
  • TNB: Five Things I Don't Hate About Climbing
  • TNB: Metro-Pointing
  • TNB: Beast in the East
  • TNB: Artificial Intelligence
  • TNB: To Boldly Go Sprad Climbing
  • TNB: Self-Destruction
  • TNB: Soul Sport
  • TNB: Nine Pitches
  • Video Spotlight
    FREE - Big Wall Climbing in Yosemite with Jorg Verhoeven and Katha Saurwein
    FREE - Big Wall Climbing in Yosemite with Jorg Verhoeven and Katha Saurwein
    Whipper of the Month
    Weekend Whipper: Alastair McDowell's Los Indignados (M7) Screamer
    Weekend Whipper: Alastair McDowell's Los Indignados (M7) Screamer

    TNB: Hot Women Die and Have Sex on Everest


    Sierra Blair-Coyle at the Teva Mountain Games. This photo is featured in our Women of Rock 2 Gallery. Photo by Duane Raleigh. Did you happen to see the latest video featuring Sierra Blair-Coyle? The one where she sprinkles chalk on her Sanuks and bangs them together to produce a cloud, hangs upside down in a climbing gym and boulders out a juggy roof at Priest Draw in Flagstaff, Arizona, wearing booty shorts that say “Roxy” on the waistband? Maybe you’re one of the over 2,000 people who “liked” that video? Or—more interesting to me—maybe you’re one of the many people who were bothered by it and left a derogatory or angry comment?

    Every so often Rock and Ice will post videos or photos of attractive women on our website. Invariably two things will result. First, the post will generate a huge amount of traffic. Take, for example, the December 19, 2013 “teaser” where several well-known female climbers posed as pin ups for a calendar to promote the organization Climber’s Against Cancer. Even though there was no climbing featured—at all—this post of scantily clad women climbers generated the highest single day of traffic to the site in history (number two was our gallery “ Women of Rock.

    The second thing that happens when we post vids or pics of beautiful women is that some people get mad. In response to the video of Sierra, Matt Gentile, one of the strongest Flagstaff-area climbers (and recently featured in six photos in the feature on Flagstaff in No. 216) commented: “It's pretty lame that Rock and Ice magazine considers this a good representation of climbers in Northern Arizona, or anywhere for that matter.” Another commenter, Johnny Hart, wrote: “And climbing has become all bikini and makeup, oh yay the new fad.”

    What’s interesting to me, as an editor, is the dichotomy expressed here. On one hand, a whole lot of people are clearly very interested in this content. On the other hand, some people consider it “pretty lame.” What should I, as a content manager, take home from this contradictory feedback?

    Here is a screenshot from the video that caused the stir.First of all, to state the obvious, by posting this vid on our website, Rock and Ice is not saying that Sierra Blair-Coyle is a role model or good representative of the sport, or that all female climbers should wear booty shorts. We put up content all the time that I don’t personally condone. Take Alex Honnold’s recent solo, for example. Just because we posted the news doesn’t mean we’re encouraging other climbers to climb Sendero Luminoso without a rope. But we do try to provide news, photos and videos of all aspects of the sport that we know our readers find interesting.

    Because we monitor our website, we have a very good idea of what people like to click on and the results can be neatly summarized: Sex, death and Everest. Any post about hot women, somebody dying (or defying death), or the highest mountain on earth will attract a huge number of impressions. I imagine we’d also get a ton of hits if we could report on a zombie apocalypse, but so far that hasn’t happened. On slow news days, I’ve often wistfully fantasized about the day when we’ll finally land the news story that combines all four: Hot Women Die and Have Sex on Everest. Until then, we’ll just have to make do with what we get.

    Because we monitor our website, we have a very good idea of what people like to click on and the results can be neatly summarized: Sex, death and Everest.It’s also worth noting that the comments on the Blair-Coyle video were almost entirely made up of statements about what the poster felt the video represented, not facts, but opinions brought to the video by the person writing the comment. Take for example Rob Powell’s assertion that Blair-Coyle is: “Just too direct with her approach to gaining the limelight.” Or Melissa Bennett who asks, “How old is this nearly naked girl?” Or Matt Gentile, again, who writes: “I know it's been suggested before, but maybe there really should be a fence built around Phoenix … ” These statements point to an implicit judgment that Blair-Coyle is seeking the limelight, or too young to dress in booty shorts (she’s 20), or that people from Phoenix are somehow inferior to people from Flagstaff. To me, this kind of judgmental Internet slander is more offensive than a 20-year-old woman bouldering around in next to nothing. But that’s just my opinion.

    I’d like to point out that 99.9 percent of the news we report, the vids we post, the articles we publish are not about hot women, death or Everest. If you go to the site or pick up the mag you’ll find in-depth coverage of climbing and not much else, and that’s a reflection of our vision. Sure, we could focus more on what generates impressions—but at the end of the day Rock and Ice is produced by climbers and climbing is what we’re stoked on, so that’s what we cover.

    How are we doing? I’m interested in hearing your suggestions on content for both rockandice.com and Rock and Ice magazine. If you have ideas about how we can improve our coverage (or comments about hot women, death and/or Everest), please weigh in below.

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